UK to Introduce Free Bingo TV Game - 06-03-08

The new show, Bingo Night Live, will screen instead of ITV1's much criticized Play TV, which came under fire because of its play per pay service. ITV1, which has always been sensitive to its viewers' complaints and comments, decided to do away with Play TV and instead offer a free bingo service that should be better accepted in the country.

The idea of free bingo game television is not a new one. Indeed, the service has been offered in the United States, however it was not well accepted there and eventually the show's creators decided to ditch it. It is believed, though, that free bingo television will be more popular in the United Kingdom, not only because the game is so much part of the cultural language.

As more bingo rooms are forced to close their doors because of high taxation, smoking bans and other industry restrictions, gamblers are seeking out alternatives. This explains the huge increase in the number of player seeking online bingo fun, and is also the reason why industry analysts are sure that Bingo Night Live will be popular.

Players will be able to download free bingo grids from the show's internet site, cross off numbers as they are called on the live show and stand in line to win generous jackpots.

Melinda Messenger, who will be co-hosting the show with Michael Underwood, will have the role of announcing 'magic number draws', while Underwood will be the official caller. "It's the nation's favorite game and accessible for all," said Underwood. "It's good clean fun, easy to play and, best of all, it's free."

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